Futuristic Coke Bottle Design - Mystic

Here's an interesting look at French designer, Jerome Olivet's visionary take on the Coke bottle. The designs are stunningly beautiful, but completely wrong for this brand in my opinion.

Coke is a piece of Americana - a tradition steeped in classic, simple design.

I could, however, see Jerome's design positioned as a limited addition offering at a hotel in Dubai or served on the Virgin Galactic Spaceport.

Check out more photographs of the Mystic design here.

And for a few examples of simple but iconic Coke designs, check out what Turner Duckworth has done in the last few years.

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