Tuesday, April 20, 2010


Yesterday, I had the pleasure of hanging out with Aki Spicer, director of digital strategy at Fallon. He's in Richmond speaking with students at the Brandcenter.

It was great to have a little human interaction (and drinks) with someone I've "followed socially" for a few years. I have a lot of respect for Aki because he represents the front line of planners (thinkers) trying to explain and integrate a new social behavior into a traditional advertising mindset. And he does a really good job of educating without "bringing the geek" to hard.

Here's a nice presentation on Fallon's observations from this year's SXSW.

<div style="width:425px" id="__ss_3778595"><strong style="display:block;margin:12px 0 4px">Fallon Brainfood: SX35W</strong></object><div style="padding:5px 0 12px">View more presentations from akispicer.</div></div>

More Aki here.

Posted via email from Ideas & Observations of John Mills

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